Screening Room; The Kuleshov Effect (2020), GCGCA(i)

The Kuleshov Effect

Central Civil West Courthouse, Los Angeles

23 Sep - 21 Dec 2020

This exhibition recreates famous montage sequences from films where subjects are presented them in screening rooms with the intention of conditioning or influencing them. Each explicitly uses the logic of what is known as the Kuleshov Effect*. Viewers are invited to be subjected to them in personal screening rooms, after following instructions on how to access the exhibition, which is located inside the Central Civil West Courthouse in Los Angeles, which is used as a location in one of the films concerned. Included as part of the exhibition is an illustrated history of these instances in films, as well as the historical basis for them in propaganda film.

*The Kuleshov Effect is a film editing effect developed in cinematic experiments made by Soviet filmmaker Lev Kuleshov in the 1910s and 1920s. It is a mental phenomenon by which viewers derive more meaning from the interaction of two sequential shots than from a single shot in isolation. Kuleshov demonstrated that the juxtaposition of images or shots in a film was as important for the production of meaning - if not more - than their individual content. For Kuleshov, cinema consisted of fragments and the productive disjunctures created in their assembly.

Film projection; The Kuleshov Effect (2020), GCGCA(i)

Film projection; The Kuleshov Effect (2020), GCGCA(i)

Film projection; The Kuleshov Effect (2020), GCGCA(i)

Film projection; The Kuleshov Effect (2020), GCGCA(i)